Monday 19 August 2019

Sports Footwear Market Expand Their Businesses with New Investments in 2019 and Coming Future

Evolution of athletic shoes technology has led to a significant transformation in the design, and functions of the sports footwear. Besides providing protection to the users during the athletic, fitness and sports activities, the sports footwear is equipped with enhanced technological features that boost the performance of the end users.

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As demand for smart sports shoes continue to increase among the athletes, fitness professionals, and sportsmen, manufacturers in the sports industry are mainly focusing on integrating enhanced technology into sports footwear for boosting performance. Running, basketball, gym, soccer, golf, and ice-hockey are a few sports, and fitness activities continue to inspire the youth population for participating in the sports and fitness activities, thereby driving sports footwear sales. Bound to these factors, the future growth of the sports footwear market is expected will be significant.

According to a recently compiled report, the global sports footwear market is expected to represent a value of over US$ 115,000 Mn by the end of 2022.

Equipped with aerodynamic technology, the sports footwear allows the sportsmen and athletes to boost their performance. Integrated with advanced technology, the sports footwear allows the athletes to jump higher, run faster, and boost strength. The smart sports footwear are also equipped with cushions that are meant to provide comfort to the sportsmen and athletes. Attributed to these trends, and activity specific sports footwear market players are designing, and embedding activity specific technologies in the sports footwear. Surge in demand for tracking the fitness regime, and the heart rate has led several sports footwear market participants to integrate technologies including fitness trackers, and heart rate monitors in the sports footwear.

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Modern Trade to Remain Leading Sales Channel for Sports Footwear

With increasing demand to remain fit, sales for the gym shoes will continue to rev up in sports footwear market. The training & gym products as compares to other sports footwear is expected to witness the highest revenue growth, representing a value of over US$ 6,000 Mn by the end of 2022. However, running sports footwear is expected to register the highest CAGR in the sports footwear market throughout 2022.

The men segment in sports footwear market is expected to generate significant revenues, recording a value of over US$ 9,000 Mn by the end of 2017. However, the unisex segment is expected to register a robust CAGR in the sports footwear market throughout 2022.

Sales of sports footwear through the modern trade sales channel is expected to remain high, accounting for a value of over US$ 7,000 Mn by the end of 2022. However, the third party online channel is expected to register the highest CAGR as compared to other sales channel in sports footwear market.

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Competition Tracking

Leading players operating in the sports footwear market include Nike, Inc, Adidas AG, Under Armour, Puma SE, Skechers USA, New Balance, Asics, Brooks, Yonex, and Fila Korea.

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